As more business organizations embark upon their digital journey and become more service oriented in the “as a service” economy, the greatest results will come from taking a holistic perspective that re-imagines customer needs, experiences, and how current products/services may evolve to meet those needs. As we pursue opportunities, we limit innovation if we do not look at the entire value chain to identify the full complement of changes that yield the greatest level of value for customers and stakeholders.
For IT and development teams, many organizations are moving towards an innovation focused charter as advances in technology fuel new opportunity. With speed of service, scalability, reliability, and security providing the foundation for business agility, IT has a multitude of cloud service options (IaaS, PaaS, SaaS) to modernize its service capabilities. This is beneficial as it provides faster time to market for new products/services, easier connection with partners, greater mobility, and the ability to re-align internal resources to support digital initiatives.
Performing all of this in a strategic, coordinated manner can be a significant challenge amidst daily “run the business” activity. At Accelare, we advocate taking a step back to make a giant leap forward. In short,
1. Build a digital coalition across key business/IT stakeholders including major partners, major customers - establish a working group (organizational seniority does not apply) and governance that brings key leaders, experts, visionaries, and innovators who bring energy and passion.
2. Define the future business outcomes, in doing so refine business strategy and business vision - assess and define future customer value proposition, business focus, growth platforms, and how technology may be leveraged.
3. Define what core strategic and essential capabilities will be required to deliver the strategy - identify the future business capabilities considering digital impact and opportunity, process automation, and supporting technology architecture changes.
4. Define the roadmap, investments, sourcing, and partnerships that will build the capabilities necessary - outline and plan the series of parallel and sequential initiatives between internal teams and partners that build the envisioned capabilities.
5. Iteratively implement, monitor capability development and process performance against goals; learn and adjust - apply agile thinking and execution philosophy to deliver against the roadmap.
To read more on related insights and thoughts for pursuing digital transformation, click on the article below!