
How to Create a Customer-Centric Business Strategy
Walk through any organization, and you’ll find teams doing great work, but often in isolation. Marketing listens to customers. Operations streamlines processes. IT modernizes systems.

Walk through any organization, and you’ll find teams doing great work, but often in isolation. Marketing listens to customers. Operations streamlines processes. IT modernizes systems.

Most organizations track Net Promoter Score (NPS) as a measure of customer satisfaction. Fewer treat it as a window into how their business actually works.

Many businesses worldwide rushed to adopt AI, only to quickly discover how complex it really is. For every breakthrough success story, there are countless experiments

Remote work has outpaced legacy security thinking. The traditional network perimeter, once limited to office buildings and managed devices, no longer exists. Work now happens

In the pursuit of delivering exceptional customer experiences, organizations often struggle to truly understand and empathize with their target audience. Any lack of deep customer

As a problem of information asymmetry, digital disruption has flipped the rules of competition. Attackers need only one gap and defenders must protect everything. The

Traditional security models were built for a world that no longer exists. In our current AI-driven, cloud-first environment, the perimeter is gone, and with it,

The dissolving perimeter. The sophisticated attacker. The remote workforce. All of these factors converge to create unprecedented challenges for cybersecurity teams on a daily basis.

Scenario planning is a decades-old practice that has renewed attention in the spotlight as we stand at the precipice of a new era in business

Digital transformation is a journey that requires businesses to navigate uncharted territories, confront deeply entrenched ways of working, and rally their workforce around a new
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